🖥️ LIVE WEBINAR:
January 13th, 2026 at 11:00 AM ET
A 6-Step G.R.O.W.T.H. System That Allows IP Attorneys Build Consistent Pipelines of Business
Learn the proven framework IP attorneys use to gain clarity, build momentum, and finally make business development feel manageable, strategic, and effective
WHO SHOULD ATTEND THIS WEBINAR?
This session is designed specifically for:
Senior Associates & Junior Partners who need to show BD progress but never received proper training.
Solo Practitioners who must generate revenue but feel overwhelmed or unsure where to focus.
IP attorneys who want a clear, structured approach instead of vague BD advice.
Lawyers who want BD to feel easier, more natural, and more consistent
If you’ve ever thought “I should be doing more BD… but it just isn't happening the way I want it to”, then this webinar is for you.
WHAT YOU’LL DISCOVER DURING THIS SESSION
Why most BD efforts fail — and the 6 key stages every attorney should master
How to identify the BD bottlenecks that are secretly holding you back
How to make outreach feel natural instead of “salesy”
How small habits create big results when BD feels overwhelming
The #1 element missing from most BD approaches
A preview of the tool that transforms everything: your personalized 12-month BD plan
MEET YOUR HOST: PHIL COX
With 25 years in the IP industry and 17 years coaching and consulting IP attorneys, Phil has helped thousands of lawyers build confidence, clarity, and momentum in business development.
Phil created the G.R.O.W.T.H. model after seeing the same struggles across firms and roles:
BD slipping too far behind the need for billables
Uncertainty about where to start
Fear of looking “salesy”
Inconsistent follow-through
Lack of systems and structure
No roadmap or training for BD success
WHAT MAKES THIS WEBINAR DIFFERENT?
THIS IS AN INTERACTIVE SESSION, COME PREPARED FOR:
Polls
Peer Insights
Live reflection
Real examples
Actionable steps
Don't miss your chance to grab your spot!
This one hour event happens live in
Gain a skill that priceless few attorneys have mastered.
If BD has felt overwhelming, inconsistent, or unclear, this session will show you a simpler,
proven way forward.
This webinar gives you a guided introduction to the exact framework behind the signature
program, 60 Days to Better BD.
WHY YOU SHOULD ATTEND
Understand why BD feels hard — and how to change that
Know where YOU personally get stuck
Break BD into manageable parts
Gain clarity on what to prioritize
Walk away with actionable steps you can implement immediately
See how the G.R.O.W.T.H. method builds a pipeline that produces results